How do I align my campaign performance to my business goals?

Using our robust filtering options, you can easily align your campaign performance data with your business objectives.

Simply use the campaign selection option to select all campaigns which fall under an objective that aligns to your business goal (e.g., user base growth may correlate to mobile app installs).

 Then, easily use the publishers toggle to compare your success on each channel — or combine your metrics to view the overall performance costs to achieve that business objective (e.g., mobile app user acquisition):


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