We've updated the look and feel of many platform features, as well as the overall flow within the ad creation tool. Take a look at the new and improved interface and let us know what you think!
We've moved to a panel style slide out to give out more visibility of your work while you make updates.
New Ad Creation Flow
We've split of the creation flow into the four intuitive steps:
- TARGET AUDIENCE: Select who you'd like to reach
- AD SETS: Finalize the details like flight dates, budgets, and bids, before creating your Ad Sets
- AD CREATIVES: Create new posts or select existing posts to promote
- PRE-FLIGHT: Assign your posts to your Ad Sets
Improved Reach Estimate/Placement Breakdown
Review the total reach estimate split into Facebook-only users, Instagram-only users, and users who are both active on Facebook and Instagram:
Ad Set Bulk Edit and Save as Draft
When finalizing your Ad Sets, speed things up by bulk editing things like the flight dates, budgets, and bids. We've also added a draft option so you can save your progress and revisit when you're ready: